Friday, 2 November 2007

The Brief

THE BRIEF
ARD217 Narrative
Ethics and Copyright part 1 and 2

We seldom legislate new technologies into being. They emerge, and we plunge with them into whatever vortices of change they generate. We legislate after the fact, in a perpetual games of catch up, as best we can, while our new technologies redefine us - as surely and perhaps as terribly as we have been redefined by broadcast television.
William Gibson

The digital age of cut and paste is upon us and everywhere you look popular culture is being digitised, resequenced and reassembled. Digital copyright and ownership is now a major dilemma across a range of digital media due to an abundance of network/outlets from BitTorrent to YouTube and MySpace.

Design Software accessibility means we can mash, montage prior work and call it our own. Is this plagiarism or are we actually honouring our inspirational peers?

As designers in a digital age you may face the dilemma of copyright abuse as well as copyright protection.

You are to research the subject of digital copyright and the ownership - and consolidate your views and research in the form of HTML documents or blog to provide content for part 2.

You may wish to use copyright guru Lawrence Lessig and Creative Commons movement as a starting point.
Study Link http://www.creativecommons.org

Stage 2
Using this content express your findings and ethical stance in a digital medium of your choice.
Target audience: web savvy, technologically advanced and digitally confident 16-24. Tone of voice: provocative and inspiring. Quality of execution is second to message delivered.

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